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Oribe at Parfuma

Oribe Canales grew up in Cuba and emigrated to the US as a child. Decades later, he had transformed the hair of Naomi Campbell, Linda Evangelista and Cindy Crawford on the covers of Vogue, Harper's Bazaar and every major runway. He had his own salon on Fifth Avenue in New York. And in 2008, together with Daniel Kaner and Tevya Finger, he founded a hair brand that redefines the standard for luxury haircare. 

Oribe products are scented with the iconic Côte d'Azur fragrance, a subtly floral and warm scent that breathes the glamour of the French Riviera. The formulas are clean: free from sulphates, parabens, gluten and sodium chloride, safe for colour-treated and keratin-treated hair, and with UV protection. Every product combines technical hair performance with a luxury experience. 

Discover Oribe online or at Parfuma in Antwerp and Hove.

Oribe is an American luxury hair brand, founded in 2008. It is named after Oribe Canales, the legendary Cuban-American hairstylist who spent decades styling supermodels including Naomi Campbell, Linda Evangelista and Cindy Crawford for the world's biggest fashion houses. The brand stands for haute couture hair results that are achievable at home every day.


The most requested Oribe products are the Gold Lust Repair & Restore Shampoo (repairing for damaged hair), the Dry Texturizing Spray (the award-winning combination of dry shampoo and texturiser) and the Signature Moisture Masque. All products are scented with the iconic Côte d'Azur fragrance. In Parfuma stores, our specialists are happy to advise you.

Yes. All Oribe products are free from sulphates, parabens, gluten and sodium chloride. They are safe for colour-treated, bleached and keratin-treated hair, not tested on animals, and contain UV protection. The formulas combine botanical extracts, proteins and modern technologies.

Oribe is available online at parfuma.com with free delivery in the Benelux from 60 euros. You can also discover the products in Parfuma stores in Antwerp or Hove.

Oribe Gold Lust Shampoo and Gold Lust Repair & Restore Conditioner are often recommended to restore softness and shine. Specialists at Parfuma Antwerp frequently help create a personalised routine.

Oribe has a broad range for every hair type: from volume for fine hair to repair for damaged hair, hydration for dry hair and texturisers for styling. In Parfuma stores in Antwerp and Hove, our haircare specialists advise you on which products best suit your hair.

Signature Shampoo is suitable for daily use while Gold Lust focuses more on repairing damaged hair.